To all the WooCommerce store owners out there, have you thought of the future of WooCommerce? What it could be? Ever heard of AR? Yes, you guessed it right. Augmented Reality will reign supreme, directing WooCommerce stores to new heights.
The world emerged from people’s imaginations, and this is how people shaped how the future will look. We’ve seen revolution after revolution, and the world has adapted to new things as they were imagined as a future.
In terms of emerging technologies, the eCommerce industry has already taken its place alongside the side of traditional retail industry and WooCommerce is the most widely used medium to create a successful eCommerce store built on WordPress.
Today we’re going to talk about the future of WooCommerce which has already taken place and emerging at its best.
Without further ado, let’s get started.
What Is Augmented Reality
Augmented reality (AR) is a digitally enhanced version of the real physical world that is delivered via software. This is useful for providing visual, auditory, or other sensory data to an individual. It can also be used to promote products or services and launch innovative marketing campaigns.
Who would have guessed that the future would arrive so soon and implement the real physical world into AR?
You can ensure your customers’ conversion rate by using AR in WooCommerce by improving their shopping experience. The addition of AR into WooCommerce could be a game changer in terms of increasing customer attention and overall participation.
AR has the potential to completely transform the WooCommerce shopping experience by linking the digital and physical worlds. AR can make the entire shopping experience more immersive, and it can make your customers feel more comfortable while shopping from your WooCommerce store.
Nothing can beat augmented reality for providing a true-to-life store experience for your customers, resulting in increased sales.
How Can WooCommerce Adopt Augmented Reality
Augmented reality can be used for a range of purposes on WooCommerce stores where the visual presentation of your products will be shown via 3D models. If you look into customers’ buying habits, you’ll see customers are more engaged in spending their money if they feel reliable with the product or the service.
If you look into the conversion rates, you’ll see traditional retail stores are getting more conversions than eCommerce stores. Online businesses tend to lose customers on the basis of a lack of confidence and trustworthiness. The only reason is customers can’t visualize the actual product.
However, Augmented Reality (AR) can increase conversion rates to your WooCommerce store and may change customers’ shopping habits away from traditional retail stores. There is no doubt that AR will soon preclude to be a new invention and become a standard feature of every WooCommerce store.
The Use of Augmented Reality in WooCommerce
So you’re probably wondering how you can use augmented reality to speed up your WooCommerce store. Let us learn how to use it.
Augmented reality can help you eliminate cart abandonment in your WooCommerce store purchases. They accomplish this by assisting customers in visualizing the product in the context of the physical space it will occupy.
You can use augmented reality to assist your customers in visualizing how the products will appear in their ecosystems. Whether it’s a simple or variable product, your customers can easily switch products and product attributes to see how it meets their expectations.
Using augmented reality, you can literally offer your customers a virtual try-on option. It will help speed up product searches for high-value and bulky items.
Real-Time Store Experience
Customers will always prefer to buy products in a physical store rather than online. So, if you can offer your customers a real-time store experience through your WooCommerce store, it may be a win-win situation for them.
Augmented reality can provide your customers with a virtual in-store experience, ranging from a simple query to dressing up clothes or footwear. You can also display your products in 3D models so that your customers can review them from anywhere in their ecosystem.
Body measurements can be an important part of your WooCommerce store, particularly if you sell clothes and shoes. Fitting is a common issue when purchasing clothing or other wearable products online.
Augmented reality can provide your customers with the most accurate virtual fitting of their bodies. This AR solution may be a better way to measure your customers’ fit, making your WooCommerce store a top choice for purchasing clothing.
If you sell cosmetics and beauty products through your WooCommerce store, AR can ensure your success. Only by using augmented reality for your WooCommerce store, you can show off the true colors and outcomes of your products to every customer.
The products sometimes don’t show exactly how it appears in online product photos. Augmented reality can assist your customers in making confident purchases and virtually “testing” beauty products from anywhere.
What You’ll Get Using Augmented Reality for Your WooCommerce Store
- Getting new customers.
- Increased conversion rates.
- Increased customer engagement.
- Fewer refunds or product return rates.
How Augmented Reality Will Boost the Sales of Your WooCommerce Store
As previously discussed, augmented reality can elevate customer interaction, thereby increasing customer engagement. The greater the level of engagement, the greater the likelihood of increased sales.
AR will allow your customers to visualize how your products will appear in real life, making them feel more connected.
When it comes to AR experiences, customers can’t stop themselves. The experience is so compelling that users want to try it again and again.
Even this will assist your customers in making informed decisions. Customers will purchase products without hesitation because AR provides an interactive experience.
AR’s crucial advantage will keep your customers thrilled and curious about the products in your WooCommerce store. It provides the customer with a detailed view of the products, tempting them to visit your WooCommerce store and convert as your customer.
Overall, AR experiences can eliminate doubts, reduce product returns, and increase conversion rates.
AR can allow customers to view 3D models of products on your WooCommerce store. A larger selection and more options enable customers to make more informed decisions and increase their purchasing rate.
Augmented reality will be the future of online shopping. AR is already adding value in terms of keeping customers engaged on eCommerce platforms and driving in-store traffic.
So what are you waiting for?
Brace yourself to play a larger role in shaping augmented reality because as WooCommerce evolves, so will your customers’ expectations.